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Pirate Motorsports of Lyman, WY Launches Dynamically Updated Website

FOR IMMEDIATE RELEASE

Stephen C. Sharpe
PO Box 2322 Palm Springs, CA 92263
760-318-2244 phn/fax
http://www.shacomm.com
Contact Stephen Sharpe

Pirate Motorsports of Lyman, WY Launches Dynamically Updated Website

Palm Springs, CA -- December 15, 2007 -- Sharpe Communications a boutique marketing communications firm located in Palm Springs, CA has just completed a dynamically-updatable website project for its client Pirate Motorsports of Lyman, WY. The website is located at www.piratemotorsports.com.

Internet traffic studies have shown that when website visitors return they look for “what's new”. If they do not see anything new, they rarely return again. The Sharpe Communications web system developed for Pirate Motorsports combines a gallery and content management system. The system automatically updates the Pirate home page as the client uploads new content and dynamically highlights existing content by changing the front page each time the visitor returns the website.

Pirate Motorsports is a retailer of high performance motorcycles and recreational vehicles. Pirate Motorsports faced a challenge similar to many small business owners who need to juggle resources. The goal was to enable Pirate to keep their website content up to date while managing the costs and time associated with maintaining their web presence.

Sharpe Communications met the clients goal of a easily updatable website by developing a unique image driven website system. The site allows the client to easily upload digital photos and then automatically flows those images into categories that define the content of the website.

The system Sharpe Communications developed for Pirate could be used for many types of businesses who have “content” but do not have web savvy staff members. The system could be used by custom home builders to create a gallery of projects, as projects are uploaded the builders website would look like a magazine of custom homes. Cosmetic Surgeons could use the system to provide potential clients a discreet before and after catalog, eventually the doctor would have a definitive education system with a reason for potential clients to return to the website again and again. Antique dealers could use the system to display newly arriving inventory on their website thus providing a dynamic supplement to there online auction activities.

Web experts agree that dynamic content increases the effectiveness of your website. The key to success is to make it easy for your business to publish your new content on a daily basis. For more information contact Sharpe Communications.

Resources:
Pirate Motorsports
210 N. Main Lyman, WY 82937
307-787-7223
307-787-7433 fax
www.piratemotorsports.com

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